11th
Twitter is just a tool and a URL.
“I want to see 1,000 followers.” A client once told me in passing. I smiled and wondered why. I think what he meant was that he wanted to see us influential in the online community. But Twitter is just a tool and a URL, community comes from elsewhere.
Twitter is just 1) a set of tools to post and search for messages and 2) a URL – Twitter.com – where people decide to congregate.
Community is created through human interaction and engagement. And it’s your ability to engage with people that will help you build a community. Not Twitter.
Don’t make Twitter your goal. Make building a community your goal. Then you can say those 1,000 followers are worth something.
Summary: It isn’t the number of followers you have that’s important, it’s the community you build.
